ABOUT AUDIENCEVALUE
An independant semantic advertsing solution dedicated to SMEs and independent agencies
OUR VISION
Programmatic advertising is a game-changing trend allowing marketers to buy advertising space in real time and adjust their marketing mix in full autonomy. Unfortunately, the lack of transparency of most Adtech providers as well as the user targeting inaccuracy and steep cost hinder its effectiveness. We believe that keyword targeting combined with programmatic capabilities can deliver better results while protecting advertisers from any data privacy breach.
Programmatic advertising is a game-changing trend allowing marketers to buy advertising space in real time and adjust their marketing mix in full autonomy. Unfortunately, the lack of transparency of most Adtech providers as well as the user targeting inaccuracy and steep cost hinder its effectiveness.
The ecosystem needs a more transparent and cheaper approach that shall be fully compliant with the new privacy laws.
We believe that keyword targeting combined with programmatic capabilities can deliver better results while protecting advertisers from any data privacy breach.
OUR BUSINESS
We don't sell any advertising space neither user data. We sell computing power to help marketers increase their ROAS, learn about their audience and make smarter decisions. On top of this contextual RTB solution, we also offer an additional range of services which allows us to build long-term relationships and provide the adequate level of service that you need.
We don't sell any advertising space neither user data.
We sell computing power to help marketers buy ad space in real-time based on keywords present on web pages and make smarter decisions.
Such positioning allows us to be fully transparent and agnostic on the media buying side while giving our clients full control on budget allocation and data.
On top of this contextual RTB solution, we also offer an additional range of services which allows us to build long-term relationships and provide the adequate level of service that you need.
OUR BACKGROUND
The AUDIENCEVALUE project was initiated in 2011. Its founders master search and affiliate marketing, online ad serving, real-time media buying technologies and big data management. The tech team has already developed a successful Affiliate marketing network in the past (acquired by Zanox in 2005) which was able to track billions of events and transactions. With such track record, we have a clear understanding of the challenges that a tech solutions provider faces when it comes to scalability, data management and ubiquity.
The AUDIENCEVALUE project was initiated in 2011.
Its founders master search and affiliate marketing, online ad serving, real-time media buying technologies and big data management.
The tech team has already developed a successful Affiliate marketing network in the past (acquired by Zanox in 2005) which was able to track billions of events and transactions.
With such track record, we have a clear understanding of the challenges that a tech solutions provider faces when it comes to scalability, data management and ubiquity.
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ABOUT AUDIENCEVALUE
Real-time Contextual targeting solution provider for SMEs and agencies.
We help companies boost the performance of their display advertising campaigns by enabling them to buy relevant ad placements based on keywords present on web pages.
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